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Attila Gorbai

General Manager, Tennant CEE · Cluj, Romania

Business Development Team Leadership Sales Management Cleaning Machines & Solutions CEE (Central & Eastern Europe)

About

A long journey around the Tennant brand: ~20 years of business development across CEE, with a strong focus on Romania and Hungary. I believe people always come first — and great teams make great outcomes possible.

At a glance

  • General Manager for the CEE cluster at Tennant Company (since Sep 2024).
  • Founder of TENROM (founded in 2011), building a strong customer- and service-oriented team.
  • Focused on end-to-end cleaning solutions: rental, refurbishment, and country-wide service.
  • Experienced in developing markets and teams across multiple CEE countries.
  • Proud of long-term partnerships and loyal colleagues across the region.

What I work on

  • Brand & team development with a “people first” leadership approach.
  • Aftermarket excellence: service networks, support programs, and customer success.
  • Full solutions: rent programs, refurbished fleets, and scalable service coverage.
  • Innovation & robotics: supporting the transition toward autonomous cleaning (AMR).